Düsseldorf, March 5th 2018. Wavemaker and GroupM Germany today announce that Matthias Brüll has been named Chairman and CEO for Wavemaker DACH. The appointment is effective immediately and Matthias continues to report to Tim Castree, Wavemaker’s Global CEO.
Current CEO of Wavemaker Germany, Sebastian Hupf, is stepping down from his duties to pursue other opportunities within the group.
Commenting on the appointment, Tim Castree said, “I’m very excited that Matthias is returning to helm of our operations across the DACH region and I’m confident that under his passionate leadership the region will flourish and thrive. I’d like to take this opportunity to thank Sebastian for overseeing the successful transition to Wavemaker and merger of MEC and Maxus and for setting up the new Germany management team for future success.”
Matthias Brüll said “I’m very happy to be back and working with the great management teams across the DACH region, continuing Wavemaker’s transformational journey in one of our most important market clusters.“
Matthias remains as Global Chief Product Officer for Wavemaker until a successor is named.
Founded July 2017, Wavemaker is a billion dollar-revenue media, content and technology agency, obsessed with the customer’s purchase journey. We invented WM Momentum, the world’s most comprehensive study into how people make purchase decisions and have conducted over 350,000 surveys in 35 markets and across more than 70 categories. Our 8,500 people in 90 countries are united through our focus on understanding, accelerating and optimizing purchase journeys; making them more satisfying for consumers and more effective for our clients. We are a part of GroupM, WPP’s global media investment management company. For more information, go to www.wavemakerglobal.com
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